Tuesday, June 23, 2009

Public Relations? Scary? Yeah right.

I thought this class’s paper was very interesting and caught myself enjoying writing it. It gave me a chance to write about something I love (sports, and more specifically, the New York Jets), and a career I have always had an interest in (public relations). I had seen press releases before on ESPN.com and other random websites but I did not know anything about them other than that they relayed the information to me. I did not understand that there is a system that goes into creating press releases, and a format that is generally followed. Simply out of curiosity, I strayed slightly from the assignment while writing my paper and researched numerous aspects of press releases and public relations managers.

It has always been a dream of mine to work in the public relations and/or marketing firm for a major NFL sports team (preferably the Jets). Aside from the fact that football has always been a passion of mine, and I am being completely honest, a major reason why I would like to become incorporated into the NFL more than any other professional sport is because they have the largest salary cap, thus, increasing my chances of making more money. But seriously, another dream of mine is to possibly become a sports agent for top stars in the NFL, which would force me to delve into the world of public relations, as I would need to market my clients.

But like I said, this is not a scary prospect for me, as it might be to some people. In fact, I think being in that field is not just hard, but very difficult, because you are either really good at what you do or really terrible at it. There is a very fine line, with little room for in between, unless one can settle for only being “ok.”

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